Reflection on Pay-Per-Performance SEO: Month 4

I have worked in the SEO industry for the past 15-plus years. My focus has always been Google since it’s been the most important search engine since longer than 15 years ago.

In doing Google SEO, I’ve faced many challenges since the beginning. My first challenge was learning Google algorithm and what was important for it – do’s and don’ts.

Then came Google Panda and Penguin updates and we lost most of our clients as they lost their rankings on Google. The next challenge was to relearn Google’s algorithm – doing SEO without link-building.

But the most difficult challenge during these past years was the industry we were in. Just like car sales (and I did that before SEO), the industry was and is full of individuals and companies who only care to make a quick buck – without regards for the long-term success of their clients or the industry. This has created an industry that is hardly trusted.

The problem is that the more individuals are burned by lack of professional work, the less they will trust other SEO firms. And no matter how hard a company like ours tried to stay on the good side, it became more difficult to earn new clients’ trust.

So, we needed a change.

A few months ago, I learned that some SEO companies are offering pay-per-performance models for SEO. Immediately it resonated with me. If we could tie our income to the success of our clients and they pay us as we grow their business, they could trust us. What a brilliant idea.

Four months ago, we started offering pay-per-performance (PPP) Google SEO program. With this program, once we get a new client we do the SEO work at no cost to the client until they see improvements. As you see improvements, then you pay us a small fee directly related to the improvements you see. Immediately, we had companies interested. After all PPP SEO program lifts all the risk from the client. No brainer.

Within a month, we signed up two new clients in October (our first PPP clients) and here are their case studies so far:

Newport Hair Loss Center

www.newporthairlosscenter.com

Owner: Nazy Curtis
Number of keywords: 90
Project Start Date: Nov. 1, 2017
Improvements: +127% 

Read the full case study here. 

Bellatrix Law
www.bellatrix.com
Owner: Alicia Dearn
Number of keywords: 642
Project Start Date: Nov. 1, 2017
Google Organic Traffic Increase: 25%

Read the full case study here.

The above two examples show how effective our SEO has been. Consequently, both of these clients who started the SEO program without investing anything up front are seeing great improvements to their online presence in a relatively short period of time. Here are some important highlights:

• These clients didn’t invest anything up front – only signed a contract and agreed to pay as their site’s results improved.
• We used 100% clean and white-hat SEO techniques.
• We were able to improve their Google organic presence.
• We now have two very happy clients who only pay for SEO as they can see/feel the results.
• These results will only improve over-time.

If your clients are looking for you on Google, then let us help your site be found on Google. Here are some of the benefits of our pay-per-performance Google SEO program:

• Easy to enter with no investment up-front.
• All risk-free. We take all the risk because we know what our team is capable of doing for you.
• There are no long-term contracts; so, you can cancel at any time with a 30-days cancellation notice.
• We have 15+ years of experience working with Google and understand its philosophy, likes and dislikes. So, we know how to get your site ranked fast.
• We are 100% white-hat. Which means we do not engage in shady SEO practices that puts your website at risk of penalization.
• Since we use 100% white-hat techniques, the results of our work are long-lasting and only improve over-time.  
• We have a great content-development team. They are US-based and highly professional in research, communication and writing skills. So, the content we will put on your site will be 100% to your satisfaction.
• In case you need professional hosting services, we have the most secure servers to host your site – free of charge.
• You own your site at all times. Which means we help you move it to your desired hosting service at any time you wish.
• We have relations with professional website design and website development companies in case you need any design/development work.
• We have more than 40 testimonials from actual clients/colleagues on our website. Read them and contact any of them you wish. Even our old clients who are no longer working with us attest to our professionalism, honesty and hard work.

Your site may not qualify for our pay-per-performance program if:

• You do not have a professional website. If it’s a cookie-cutter site with little to no content, it may not qualify.
• It has absolutely no presence on Google. This means it has either been penalized by Google or you do not have great site/content as the foundation of a successful SEO campaign.
• You are targeting national or international keywords with no current presence on Google.
• Your site already has a very good presence on Google where we do not see a way to improve its results.

If you’re not sure, fill out the “Get Started” form on our site or call us at 310-299-2799 and we will analyze your site/market and we will let you know if your site qualifies for our pay-per-performance Google SEO program.