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Choosing KeyWords

When you begin SEO for your Web site, you first need to select your main keywords.

Keywords are the terms that Google’s users use to seek out a Web site like yours. “For example, if an individual needs a Philadelphia orthodontist who supplies invisible braces, he or she could search for ‘orthodontist Philadelphia’ or ‘braces Philadelphia’ or ‘invisible braces Philadelphia,’” says Millionairium’s Ali Husayni. “Those are all possible keywords for a Philadelphia orthodontist’s Web site.”

Some businesses need only one keyword and others use hundreds. If your list of keywords is long, you need to know how to prioritize them. The most important keywords are not always the most popular – because those are frequently very competitive. A national or international keyword like “physical therapy” is a good example.

Devoting your SEO activities and budget to just very competitive keywords means that you probably won’t get the results you’d like. You’ll get exhausted and discouraged after only a couple months. However, if you select your keywords carefully, you can make progress in a fairly short period. “Once less competitive keywords such as ‘physical therapy software’ have worked for you and your business increases, you can allocate more money to SEO and go after the more competitive keywords,” suggests Husayni.

Below are steps for compiling a list of prospective keywords:

1. Spend some time thinking of the words or phrases that guests at your Web site might employ in a Google search.
2. Search for these keywords on Google and visit the Web sites you find on the first page of your search results. Scrutinize those sites to identify other keywords you may not have already pinpointed.
3. Use Google Adwords Keyword Tool to search on one of your keywords. This tool will provide a thorough list of the keywords from the previous month that relate to your original keyword. Add these terms to your keyword list.
4. A different Adwords column displays those keywords’ volume for the past month. So you can learn which keywords were the most popular that month. The greater the search volume, the more vital that keyword is.
5. Some keywords will have fewer than 1,000 searches per month. Delete them from your list. They usually aren’t worth your time.

What you have left is your list of keywords. These keywords can help rank your Web site on any search engine; however, we only work with Google.

Another option is signing up for a service like WordTracker.com whose function is to help you find and evaluate keywords. WordTracker.com can also supply a service similar to Google Adwords Keyword Tool.

Choosing KeyWords was last modified: September 11th, 2018 by Millionairium
  • Google has so many tools that will help beginning to advanced website managers. I use Google Adwords Keyword Manager all the time to see what kind of competition I\’m up against when trying to find new keywords. Make sure to use the Google Analytics and Google Webmaster Tools for even more up-to-date information.

    Geoffrey Mapplebeck 6 years ago
  • Simply awesome suggestion. Surely gonna try it now for sure. 🙂

    Ashwani Ahlawat 7 years ago
  • Great post. Surprising how many people you meet that have optimised their site but for poor performing keywords because they haven\’t used a keyword tool like Google.

    Anonymous 7 years ago
  • The advise simple and clear to understand and very verbose and it is practical as I took his advise and tried the keyword tools .It is encouraging

    suresh 7 years ago
  • Very nice post. I\’d love my clients to understand why it is so important to choose right keywords for their seo campaign.

    Słowa Kluczowe 7 years ago
  • Great write-up about the selection of keywords and SEO. Through the selection of the right keywords, we can promote our website and find the best position in the major search engines. Thanks for sharing great information about keyword selection.

    Pradip K 8 years ago
  • Keywords are really the most important details to be part in any SEO or Search Engine Optimization tasks to be made whether it\’s a search engine optimization, article writing, website development and a like of that tasks.

    Philadelphia SEO 8 years ago
  • selam arkadaşlar google süper site

    Sesli Chat 8 years ago
  • choosing nice keywords thanx…

    ALeyram 9 years ago
  • Choosing Keywords Good like post

    SohbetArkadaslik 9 years ago
  • Your site has been quality also wish you continued success.

    sesli chat 9 years ago
  • Thanks for the post, I experienced no idea about this, can\’t wait around to try it out.
    great work! I like it very much, wish you can possess a glance at my site.

    uggs outlet 9 years ago
  • The five steps for compiling a list of prospective keywords are every good.

    51norisk 9 years ago
  • pls. send me the website address for google adwords search for keywords

    Naima 9 years ago
  • I am a webmaster and I am new so I was in need of information on how to choose keywords and form your post I got some important information that is very helpful to choose keywords…

    eagle09 9 years ago
  • A good article for the beginners. Nut can someone tell how to judge if your seo efforts are working or not I mean around how much time does it take for search engines to get updated about our optimized web site so we may know if our efforts are of some use or not.

    Dar Expo 9 years ago
    • Google is quick to see the changes you\’ve made on your site. The best way to get Google revisit your site quickly is to place a link on a popular site pointing to your site.

  • Hi Ali,

    I love your articles and to let you are the best expert out here in the internet world.

    I have the WordPress blog I started working on it about 20 days ago and now its ranked in 32 pages in google. I have only done Article Marketing and I have spend blindly on it, many articles are there to be approved yet by Ezine,buzzle etc. I was just doing it to get ranked somewhere now that I have been recognized well in search engine what do you prefer to boost up to top page!


    Keyword: Easy Online Money

    Kate 9 years ago
  • Thanks
    The best keyword research tool is Google’s

    sudhansu 9 years ago
  • @Ali Husayni

    Thanks for sharing the link.. We don\’t had to Signup with Adwards to use this key word tool knmow..

    Love sms messages 9 years ago
  • @Eola
    The best keyword research tool is Google\’s keyword planner

    This is the original one before they changed the interface.

  • Good information about SEO, and very valid information on how faster SEO works…

    Guaranteed Seo Services 9 years ago
  • this is really a helpful site for all those willing to promote their website. I am really thankful to this and looking forward to hearing more of this.

    anil 9 years ago
  • You are doing an excellent job and service will recommend your service to all. Thanx for your advise.

    William Smith 9 years ago
  • Nice Post..!!
    ThANX 4 The tipS..!!

    SAD_118 9 years ago
  • What can you say about keyword research tools? How many of them have you tried? I\’m interesting because i want to choose the best one but have never seen better than semrush yet.

    Eola 9 years ago
  • Thanks for the tips, but it\’s always easy said than done, many tips I followed but I guess the lucky factor is important too.


    Rizky Akbar 9 years ago
  • Very useful for information for keyword analysis. Informative and easy to understand.

    COSPRO Admin

    Cospro Technology 9 years ago
  • Nice Article.
    It is very useful for all.


    Dinesh 9 years ago
  • The tips are very valuable for me because SEO is the most difficult problem for me.

    thanks and regards success

    JOJO 9 years ago
  • The suggestions are very easy to read and understand. Keyword examples also help for SEO for our websites. Thanks.

    Ramesh 9 years ago